APPSINITYTrademark
Trademark problems on Appsinity arrive as one of two things: a listing pretending to be someone else, or a listing that uses another party's mark descriptively and gets challenged for it. Only the first is banned outright.
Open Appsinity StudioImpersonation is prohibited
The Terms prohibit impersonation of brands, studios, developers or public entities. On a store this has three practical forms, and all three are removable without notice.
| Form | Example | Outcome |
|---|---|---|
| Name hijack | A clone titled as a well-known franchise | Listing removed, account reviewed |
| Studio impersonation | Developer name set to an established studio | Listing removed, identity verified again |
| Confusingly similar | A logo or wordmark designed to be read as another brand | Artwork takedown request |
| Legitimate reference | "Works with | Allowed with evidence |
| Accurate comparison | "Like | Risky, not prohibited |
Using a mark legitimately
- Use your own name as the developer field. If your studio name collides with a registered mark in your region, resolve it before publishing rather than after a challenge.
- Nominative reference is fine where it is true, minimal and not a suggestion of endorsement: naming a compatibility, a platform or a source engine.
- Never use another party's logo as your icon or feature graphic, even when the reference itself is honest.
- Do not buy traffic with a competitor's name in a title or tag list; that is metadata spam as well as a mark problem, see Spam policy.
- Keep licence or permission evidence for anything you name in a listing.
Reporting trademark misuse
Reports use the same route as copyright reports and the same completeness standard, sent to [email protected].
- Identify the listing. URL, published title and developer name.
- Identify the mark. Registration number and jurisdiction where you hold one; dated first use if unregistered.
- Explain the confusion. Which element is copied or imitated and how a player would misread it.
- State the action sought. Title change, artwork removal, delisting, or developer identity re-verification.
Subject: Trademark report - <listing URL>
Mark: <name>, registered <number> in <jurisdiction> (or dated first use)
Owner: <entity>
Infringing listing: https://appsinity.com/Games/store/listing/<slug>
Element misused: <title | icon | developer name | description>
Confusion: <how a player would misread this>
Requested action: <rename | remove artwork | delist>
Contact: <name, email>Appsinity's own marks
Appsinity, Appsinity Store, Appsinity Studio, Appsinity Technologies and the Appsinity logo belong to Appsinity Technologies. Studio names containing them, or listings presented as official Appsinity services, are impersonation. The one exception is the first-party Studio listing that documents the platform itself.
Frequently asked questions
Can I make a fan game of a known franchise?
Not as a published listing. A fan title using the franchise name or assets is both an IP and an impersonation problem, whatever you call it in the description.
My studio name matches someone's mark but predates it.
Keep your dated evidence. Reports are resolved on provenance; a challenge against a name with a documented earlier use is usually answered by the other side withdrawing.
Is naming a game engine in my description allowed?
Yes, accurately and minimally: "built with Unity" is a factual reference. Using the engine's logo as your icon is not.
Do you verify studio names at signup?
No. Identity verification checks who runs the account; it does not clear the studio name against any register.
Developer publishing support: [email protected]
General support: [email protected]
Partnerships: [email protected]