Store tags
Tags render as chips beneath the listing title. The gallery area shows a maximum of five, and they are display and search text rather than a ranking signal.
Open Appsinity StudioHow tags behave
- Tags appear as chips in the hero, under the title and developer line.
- At most five are rendered on a listing.
- The header search matches name, category, developer and publisher — a tag that is not one of those is not a search term.
- There is no tag page and no tag-based rail.
Writing five useful tags
- Do not repeat the category — the chip next to it already says it.
- Do not use another franchise's name; that is a trademark problem in a field users read as endorsement.
- Do not use "free", "new" or a rating: the buy panel already says Free, and the star block says the rating.
- Do not pad with synonyms to fill all five slots. Four accurate chips beat five redundant ones.
| Good slot | Example | Why |
|---|---|---|
| Genre | Roguelike | The word a player uses to ask for recommendations |
| Session shape | Short runs | Answers "how much time does this take?" |
| Input or device | Controller support | Prevents a download that cannot be played |
| Offline / online | Offline | A hard requirement for a large audience |
| One distinguishing feature | Level editor | Something no competitor tile claims |
Formatting
Tags are plain text and rendered verbatim. Keep each one to two or three words; a tag the length of a sentence breaks the chip row layout and reads as description text in the wrong place.
No punctuation for emphasis, no capitalisation for shoutiness, and no emoji — the chips are small and the store's own surfaces print them exactly as saved.
Frequently asked questions
Do tags influence Top Charts?
No. Ranking is rating × 100 + downloads, plus curated flags for Editor's Picks.
Can I add tags after publishing?
Yes, in the listing sheet, effective on save.
What happens to tags beyond five?
They are stored but not rendered. Trim them; do not queue them.
Developer publishing support: [email protected]
General support: [email protected]
Partnerships: [email protected]
APPSINITY