Active users
Nothing on Appsinity observes a launched app, so DAU, MAU and retention cannot be computed here. This page documents the boundary and the workarounds.
Open Appsinity StudioWhy the metric cannot exist
The store records two client events: a listing load and a download click. Both happen before the app runs. There is no SDK, no beacon and no post-install callback for a developer to send usage to.
| Metric | Available? |
|---|---|
| Daily / monthly active users | No |
| Retention at day 1 / 7 / 30 | No |
| Session length or count | No |
| Sessions by device type | Store-side approximation only |
| Peak activity hour | Listing-load approximation |
| Favorites | Yes — an explicit action on the listing |
How to get real activity numbers
The recommended path is your own analytics, provided your data safety declaration names it. Declaring nothing while an SDK phones home is a policy problem, not merely a documentation gap.
| Approach | What it gives you | Cost |
|---|---|---|
| Your own analytics SDK inside the build | True DAU, retention, funnels | Integration, and a data-safety disclosure that must match |
| A first-run ping to your server | Rough installs and opens | One endpoint; needs the disclosure too |
| Web-game sessions through the store | Play sessions and leaderboard for browser titles | Only works for web builds |
| Downloads plus a survey | Nothing rigorous | Honest but weak |
The closest store-side proxy
Traffic sources cut to 20 rows, countries cut to 50, plus Sessions by device and Peak activity hour. Read these as who looked at the listing and when.
For a web game the picture is better, because play sessions are genuine: they are recorded by the play endpoints and produce a leaderboard of the top 20 scores. That is the only real post-click engagement signal Appsinity offers.
Frequently asked questions
Will an SDK beacon be blocked by the store?
Appsinity does not police your build's network calls. It polices what you declare, so name the SDK.
Can I count players in my desktop games?
Yes, from inside the game against your own server. The licence layer is download-only, see Licences and protected downloads.
Is Favorites a retention signal?
Only a weak one: it marks intent, not use.
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