APPSINITYStore listing
App icon
The icon is the smallest asset and the one most often seen. Studio asks for PNG or JPEG, recommends 512 × 512 px, and refuses anything over 2 MB.
Open Appsinity StudioOn this pageSpecificationWhere the icon appearsDesign rules that survive 48 pxPolicy constraintsFrequently asked questions
Specification
| Property | Value |
|---|---|
| Recommended size | 512 × 512 px, square |
| Maximum file size | 2 MB |
| Accepted formats | PNG or JPEG (WebP accepted by the transport) |
| Processing | None by Appsinity for the store |
| Windows shortcut | Converted by the desktop client to a 48 × 48 .ico |
Watch out: The desktop client converts artwork with
System.Drawing, which cannot read WebP. It re-requests the icon as PNG; supply a PNG and avoid that detour.Where the icon appears
Sizes span from about 24 px in a suggestion row to 512 px on a store tile, so legibility at the small end is the actual test.
- Store tiles in every rail and browse grid.
- Search suggestions, at the smallest size the design uses.
- The listing hero and the Preview & deploy grid.
- The desktop client library drawer, and the Windows desktop and Start Menu shortcut.
- The tray Play submenu, next to the game title.
Design rules that survive 48 px
- One shape. A single silhouette. Three elements at 48 px is texture, not a picture.
- No text. A wordmark in an icon is unreadable everywhere except the source file.
- Strong contrast against both themes. Appsinity surfaces are dark; Windows shortcuts sit on any wallpaper. Mid-tone outlines that work on both.
- Fill the frame. A small glyph on a large transparent field looks broken on a tile.
- Avoid thin lines and hairline detail. They disappear in the 48 × 48 conversion for the shortcut.
- Check it at 24 px before uploading. Zoom the browser tab favicon size and judge again.
Not available: Rounded corners are not added by Appsinity for the store. Do not pre-round either — the client conversion keeps whatever you give it, so mismatched radii are visible side by side.
Policy constraints
- You must own or license the artwork, see Copyright.
- No store badge, download count, rating star or "NEW" ribbon baked in.
- No other company's logo or recognizable character, see Trademark.
- The icon must not be substantially similar to a listing it competes with; that is a Spam or misleading report waiting to happen.
Frequently asked questions
Can I change the icon after launch?
Yes, instantly and without review. Players cache tiles, so an unannounced icon swap reads as a different product.
Why is my icon a generic tile in Windows?
The shortcut conversion failed or the source could not be read — the chip says Ready - shortcut blocked. Re-upload as PNG at 512 × 512.
Does the icon need a version for each platform?
No. There are platform variants for the wide artwork but not for the icon.
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