Content policy
Appsinity maintains a teen-safe platform standard. That single sentence is the reason most of the rules below exist, and it is stricter in effect than a rule that simply bans illegal content.
Open Appsinity StudioProhibited content
These are the categories named in the Terms of Use. Anything in them may be removed, delisted, restricted or moderated, and repeated exposure moves enforcement to the account.
| Category | What it covers in practice |
|---|---|
| Malicious software | Malware, trojans, spyware, ransomware, miners, keyloggers, covert harmful tools |
| Stolen or unlicensed material | Pirated software, ripped assets, unlicensed copyrighted content |
| Impersonation | Brands, studios, developers or public entities you are not |
| Harmful conduct | Harassment, hate content, discriminatory or targeted threats |
| Non-teen-safe content | Sexually explicit material and anything else that materially compromises a general teen audience |
Where the policy applies
Every surface a listing owns is covered, including the ones you do not control after publication.
- The build itself: what the software does and what it contains.
- Listing metadata: title, descriptions, category, tags.
- Artwork: icon, feature graphic, screenshots, any trailer embedded from YouTube.
- The Studio webpage you publish for the title.
- Reviews and developer replies under them.
- Any external download URL you submit as the build source.
Declare it rather than hide it
Mature-ish content is handled through the rating form rather than through a ban: declare violence, blood, horror, language, sexual content, substances, gambling and the rest, and the platform derives an age recommendation from your declarations. Hiding them is the violation.
- Open the content rating form. In the listing's privacy and content section of Studio.
- Tick what is actually in the build. Each label carries a weight; a heavy one such as Graphic Violence is 8 points, Cartoon/Fantasy Violence is 1.
- Read the recommendation. Studio prints a score, a suggested age band and the specific labels that drove it.
- Keep it accurate. See Content ratings for the full weight table and thresholds.
Player-to-player content
Listings that let players talk to each other inherit the same standard for that content, and the rating form asks directly whether users can interact with strangers, whether reporting exists, and whether moderation tools are built in. If you declare social features, moderation is your job; a social layer with no way to report is a safety risk the platform treats against the listing.
Monetisation and its disclosure
Monetisation is allowed and rated rather than banned. Simulated Gambling, Real Money Gambling, Loot Boxes / Random Rewards, Prize Wheels and Mystery Boxes all carry rating weight, and Paid App, In-App Purchases and Subscriptions are declared as options. The earning model that exists on Appsinity today is the ad-stream and visit-based model, see Ads and monetisation.
Frequently asked questions
Is fan content allowed?
Only if you have the rights. A fan game is still an unlicensed derivative, and impersonation of the original brand is separately prohibited. Use the original IP or license it, see Copyright.
What counts as impersonation?
Presenting yourself as a brand, studio, developer or public entity you are not, including confusingly similar names, icons and handles on the listing.
My game has mild violence. Does that fail the teen-safe test?
No. Cartoon/Fantasy Violence is a 1-point declaration. The test is about material that would be unsuitable for a general teen audience, not about violence existing.
Can I link a YouTube trailer?
Yes, trailer links are part of the listing and covered by the same accuracy rule: it must show this game.
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